
In 1994, Robin Li (Li Yanhong, 李彦宏) joined IDD Information Services, a New Jersey division of Dow Jones and Company, where he helped develop software for the online edition of The Wall Street Journal.

In December 2007, Baidu became the first Chinese company to be included in the NASDAQ-100 index. īaidu has the second largest search engine in the world, and held a 76.05% market share in China's search engine market. This business now operates independently of Baidu under the name DO Global. In 2018, Baidu divested the "Global DU business" portion of its overseas business, which developed a series of utility apps including ES File Explorer, DU Caller, Mobojoy, Photo Wonder and DU Recorder, etc. to act as the company's official ad reseller for Snapchat in Greater China, South Korea, Japan and Singapore. In 2017, Baidu GBU entered into a partnership with Snap Inc. Baidu GBU's product portfolio includes keyboard apps Simeji and Facemoji Keyboard, content recommendation platform popIn, augmented reality network OmniAR, Japanese smart projector popIn Aladdin, and ad platform MediaGo, which is focused on Chinese advertisers looking to reach overseas users. īaidu Global Business Unit (GBU) is responsible for Baidu's international products and services for markets outside of China. Baidu offers about 57 search and community services, such as Baidu Baike (an online encyclopedia), Baidu Wangpan (a cloud storage service), and Baidu Tieba (a keyword-based discussion forum). īaidu offers various services, including a Chinese search engine, as well as a mapping service called Baidu Maps. Baidu has origins in RankDex, an earlier search engine developed by Robin Li in 1996, before he founded Baidu in 2000. The Baidu search engine is currently the fourth largest website in the Alexa Internet rankings.

Baidu was incorporated in January 2000 by Robin Li and Eric Xu.

The holding company of the group is incorporated in the Cayman Islands. It is one of the largest AI and Internet companies in the world. ( Chinese: 百 度 pinyin: Bǎidù, meaning "hundred times", anglicized / ˈ b aɪ d uː/ BY-doo) is a Chinese multinational technology company specializing in Internet-related services and products and artificial intelligence (AI), headquartered in Beijing's Haidian District.
